CEO & Team Leader, KW CPL
Commercial & Residential
SELLING A HOME
Where to start:
When making the decision to sell your home, you must first define your needs. What are you hoping to accomplish? Are you relocating, do you need a larger house, is there a time frame you need to adhere to? Selling a home can be complicated—you’re not only selling one property but likely trying to find a new home as well. We can help you achieve both.
Finding a REALTOR®:
All REALTORS® are real estate agents, but not all real estate agents are REALTORS®. A little confused? People use the terms REALTOR® and real estate agent interchangeably, but that is incorrect. Although both are licensed to sell real estate, the word REALTOR® is a trademark referring to someone who's an active member of the National Association of REALTORS®. REALTOR® will save you time and money by setting the correct price for your home, marketing and showing your property, advising you about the pros and cons of offers submitted for your home, helping you negotiate favorable terms, and , and negotiating on your behalf.
Once you find the right agent, you will sign a Listing Agreement. The listing agreement allows your REALTOR® to sell your home during a given period and compensates him when your home sells. The amount of compensation, the length of the listing period, and other terms in the agreement are negotiable.
Setting a Price:
What you think your home is worth and the price you can actually sell it for are often two very different numbers. If you ask too much, you may not find a buyer. If you price the home too low, you’ll cheat yourself out of money. Websites with quickie value estimators aren’t the way to determine the value of your home. Go to the only people with the data and the expertise to accurately read your market: REALTORS®. Your agent can provide you with a Comparative Market Analysis of your home.
Marketing Your Property:
In preparing your home for viewing by prospective buyers, remember that people buy on emotions. You've heard of curb appeal right? Your home has to feel right, or buyers will look elsewhere. Look at your home objectively and listen to suggestions from your agent about ways to make your home more appealing, such as cleaning, de-cluttering, removing personal items like pictures, making cosmetic repairs, etc. What do you need to do to increase your home's appeal?
When a buyer makes an offer, what do you do? Your agent will help you review it and understand the pros and cons. If you’re lucky enough to have more than one offer, he or she will discuss your options to do what’s best for you. Once an offer is accepted by you and the buyers, the buyers will perform inspections and finalize the deal.
The closing is the day you and your buyer (as well as real estate agents and the closers and/or attorneys involved in the home sale) get together to make sure all the terms of the purchase agreement have been met. Preparing for closing can be very complicated so make sure that you are in constant communication with your agent and you provide all required documents within a timely manner. What is involved in a closing
If you would like to discuss selling your home, or would like to request a Comparative Market Analysis